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Thinking about a Rubicon - thoughts on price?

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Old 10-01-2009 | 11:46 AM
  #21  
d-cannon's Avatar
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From: Cary, NC
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Originally Posted by ARM2004
i agree with the others that Edmunds and Kelly Blue book are for estimations only, nothing more. If the dealer told you that you bought there car for a thousand under invoice then you where lied to.
Well, then you must know all.

I bought THEIR 2009 with all options (except the $35 ashtray), sticker price $37,7xx for $33,5xx... what do you believe the invoice price to be?
Old 10-01-2009 | 12:34 PM
  #22  
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From: Aurora, CO
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Originally Posted by ARM2004
i agree with the others that Edmunds and Kelly Blue book are for estimations only, nothing more. If the dealer told you that you bought there car for a thousand under invoice then you where lied to.
Not necessarily. On a loaded model, hold back is around $1000.

There isn't much mark up at all on the base models. Invoice to MSRP nor hold back.

A dealership isn't going to want to give up their hold back money, but it happens quite a bit if they really need to move a unit. Not so much now because inventory levels are so low, but it happens.
Old 10-05-2009 | 08:57 AM
  #23  
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From: Temperance, MI (Toledo, OH area)
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Thanks for the input everyone.

I picked up a silver Rubicon Friday... about 26 hours later I was getting it dirty at Bundy Hill Offroad Park (near Jackson, MI). Good times.




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