The only new one I've seen is the one with the clocks. Though I understand it I don't like it. I liked the past commercials like the one where the bird thinks the 4 door is a bug and flies into the kayak. Or the one where the girls meet the guy at the diner and give him a napkin with GPS coords on it.

 

I love the "how do you get to Bakersfield" Commercial that they ran 10 years ago. The commercials now lack that kind of wit.

 

I think they're awful. These types of commercials are there to reinforce or create a brand image. Jeep needs NO help with its brand image. Everyone knows what Jeeps are about. Show them in cool places doing cool things. Make it witty. But stay away from the abstract stuff, its not necessary.

And may I add, its the same thing for the Ram commercials. We know what a Ram truck is. You don't need to grow or change the brand image. Dodge needs this. Chrysler needs this the most. But good lord, Jeep has no use for this whatsoever.

 

You hit the nail right on the head.

 

Can I see these commercials on youtube or somewhere else? (I'm in Europe)

 

this guy should make the commercials

http://www.youtube.com/watch?v=zFrtvQVJa9w

 

x2. I'm in the USA and you still mark me down for "Never seen any of these you are talking about."

Great video link, btw!!!

 

A few good ones:

http://www.youtube.com/watch?v=Yk74o...eature=related

http://www.youtube.com/watch?v=B6DK_tGS8bo

http://www.youtube.com/watch?v=R8zR-wd2888&NR=1



This is the right idea, this guy should be Jeep's marketing director!

http://www.youtube.com/watch?v=4ME4aWBGjAA

 

They aren't awesome, but I think they much better than: "My name is RAM and my tank is full"