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Jeep Proves Again, Never Underestimate the Brand

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Old 10-06-2014 | 12:29 PM
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Default Jeep Proves Again, Never Underestimate the Brand



Remember all those naysayers when the Jeep Cherokee was first introduced? Everything from, “I hate the front,” to, “I bet it doesn't even perform like a Jeep.” Well, they're all eating their words or choking on embarrassment for ever doubting the brand.

Building on what is now clearly a bona-fide hit, the SUV led Jeep sales again outselling the Wrangler and Grand Cherokee with a total of 14,639 units sold for the month of September, according to an official Chrysler Group LLC release. The Wrangler and Grand Cherokee sold 13,955 and 12,854, respectively.

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Old 10-06-2014 | 03:13 PM
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I was one of those September buyers. I got one on Sept. 30th. Like it so far.



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