Omix-ADA / SEMA Cares JK Wrangler Sells for Big Money
Omix-ADA and SEMA partnered up once again for charity with a custom Jeep JK Wrangler. And boy, did it sell for a lot!
The Omix-ADA SEMA Cares Jeep JK crossed over the Barrett-Jackson auction block for a hammer price of $100,000 at the Scottsdale, Arizona event last month. The money goes to the SEMA Cares charity, which strives to make a positive difference through outreach programs to foster industry leadership. It’s an important issue for students pursuing careers in the automotive aftermarket, which SEMA is hoping to improve.
This Omix-ADA JK was personalized with Rugged Ridge products in the DUB Garage and designed by Arianny Celeste, LFTD & LVLD magazine, Rugged Ridge, and SEMA Cares. It made its debut at the 2015 SEMA Show and was featured on the 96th issue of DUB Magazine. Celeste is best known for co-hosting Overhaulin’ and being a UFC ring girl.
