Jeep Doubles Up on Texas with Special Gladiator, New Trails
Texas is Truck Country, and Jeep’s ready to play with Gladiator Texas Trail in honor of two Texas trails joining Badge of Honor program.
If there’s a place where Jeep’s Gladiator would be most welcome, it would be Texas. It may be “A Whole Other Country” to the state’s tourism board, but the biggest state in the lower 48 is also Truck Country. If it’s got a bed and room for a family, it’s flying off the lot. That includes Jeep’s first truck in decades.
Now, Jeep’s ready to reward Texas with a Gladiator of its own, plus a couple of inductions into its Badge of Honor program. Let’s give a big ‘ol “Yee-haw!” to the Gladiator Texas Trail.
“The Jeep brand recognizes that Texas and America’s southwest are the center of the truck universe,” said Jeep VP Jim Morrison. “Special editions allow us to connect with our passionate customers, and the Jeep Gladiator Texas Trail further broadens the appeal of the most capable Jeep pickup yet.”
Based upon the Gladiator Sport S, the Gladiator Texas Trail includes side steps, black hardtop and leather seating. Trailer Tow and Technology groups come standard, too. The seats feature the Texas Trail logo embossed upon them; the hood and tailgate also boast the logo. There’s also a nod to the year 1836, when Texas became an actual country. Ten colors are available, including Firecracker Red, Hydro Blue, and Nacho.
And since Texas is the size of France, there’s a whole lot of country to explore. For Jeep fans, this includes two new inductees to the Jeep Badge of Honor trail program: Big Bend National Park’s Black Gap, and Northwest OHV Park in Bridgeport. Both trails are available to explore via the Bridge of Honor app, offering all Jeep owners a new set of badges to add to their collection.
If you live in Texas, the Gladiator Texas Trail is available at your nearest Jeep dealer right now. Starting MSRP is $40,435. From there, download the Badge of Honor app, then hit the new trails on the list.
The Texas truck market’s ready for this Gladiator. We don’t think all the other trucks are, though.
Photos: Jeep, U.S. National Park Service
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