$100K Grand Wagoneer Could Help Drive Jeep Satellite Centers
If you’re going to go up against luxury vehicles the likes of Ranger Rover, then you have to look the part.
That certainly seems to be the approach Jeep is taking in revving up for the all-new Grand Wagoneer, which is set to debut in 2018 or 20019. Such an approach is bolstered by news of plans to open Jeep satellite centers to better position the luxury SUV in the U.S., according to an Automotive News report.
Jeep head Mike Manley says the idea makes sense for the Jeep brand as part of the company’s overall growth expansion. “I don’t know many sixth-ranked brands in the world that would be in a huge, multi-franchise dealership,” Manley told AN.
The centers, according to the report, would function like the centers some dealers have opened to serve Ram customers.
Sounds like a good move when trying to position a Jeep priced at $100,000.
Yup, you read that right. That highly anticipated new Jeep Grand Wagoneer is expected to be priced at a whopping $100K, so you better start saving those pennies now.
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Via [Automotive News]